Smaller, Nimbler Groups - The Boutique Aggregator
Posted on 8th April 2019 at 14:04:31
By James Mitchell (The Adviser)
By James Mitchell (The Adviser)
Smaller players can often have an exciting point of difference.
Custom Equity Group, for example, is a forward-thinking boutique outfit that is continually looking to improve its offering.
The company is led by CEO David Haythorn and its management team is made up of non-executive directors who have held senior management roles at CBA, NAB, Westpac and Nationalcorp.
Custom recently launched its own general insurance platform, Equitisure, after Mr Haythorn witnessed the impact of insurance in the UK mortgage broking market first-hand.
Mr Haythorn says that he was inspired to launch the new business after attending The Adviser’s UK Study Tour last year. Over the four-day event, Australia’s top brokers and distribution executives gained direct knowledge of the UK market and connected with the leaders of the UK mortgage industry.
“It was extraordinary to see how important the insurance offer has become within the UK mortgage broking scene and how offering insurance to clients is second nature in the borrowing process,” Mr Haythorn says. “Brokers are signalling [that] they need new kinds of services that are on demand. They just don’t want to refer people to outsiders. They just don’t want to refer people to outsiders. They want ultimate control over their product and services and they get that control within the group. Equitisure is the first reinvention of the way brokers protect their clients.”
Mr Haythorn confirmed plans for Custom to extend its on-demand services beyond the insurance industry. “Custom is very much an innovative organisation that can think differently compared to businesses that might think more traditionally. “We’ll certainly look to partner with organisations that can help accelerate change, and ultimately it’s driven by our need and desire to deliver better customer propositions for our broker members.” Smaller players can often have an exciting point of difference. Custom Equity Group, for example, is a forward-thinking boutique outfit that is continually looking to improve its offering.
The company is led by CEO David Haythorn and its management team is made up of non-executive directors who have held senior management roles at CBA, NAB, Westpac and Nationalcorp. Custom recently launched its own general insurance platform, Equitisure, after Mr Haythorn witnessed the impact of insurance in the UK mortgage broking market first-hand.
Mr Haythorn says that he was inspired to launch the new business after attending The Adviser’s UK Study Tour last year. Over the four-day event, Australia’s top brokers and distribution executives gained direct knowledge of the UK market and connected with the leaders of the UK mortgage industry. “It was extraordinary to see how important the insurance offer has become within the UK mortgage broking scene and how offering insurance to clients is second nature in the borrowing process,” Mr Haythorn says.
“Brokers are signalling [that] they need new kinds of services that are on demand. They just don’t want to refer people to outsiders. They just don’t want to refer people to outsiders. They want ultimate control over their product and services and they get that control within the group. Equitisure is the first reinvention of the way brokers protect their clients.”
Mr Haythorn confirmed plans for Custom to extend its on-demand services beyond the insurance industry. “Custom is very much an innovative organisation that can think differently compared to businesses that might think more traditionally. “We’ll certainly look to partner with organisations that can help accelerate change, and ultimately it’s driven by our need and desire to deliver better customer propositions for our broker members.”
Custom Equity Group, for example, is a forward-thinking boutique outfit that is continually looking to improve its offering.
The company is led by CEO David Haythorn and its management team is made up of non-executive directors who have held senior management roles at CBA, NAB, Westpac and Nationalcorp.
Custom recently launched its own general insurance platform, Equitisure, after Mr Haythorn witnessed the impact of insurance in the UK mortgage broking market first-hand.
Mr Haythorn says that he was inspired to launch the new business after attending The Adviser’s UK Study Tour last year. Over the four-day event, Australia’s top brokers and distribution executives gained direct knowledge of the UK market and connected with the leaders of the UK mortgage industry.
“It was extraordinary to see how important the insurance offer has become within the UK mortgage broking scene and how offering insurance to clients is second nature in the borrowing process,” Mr Haythorn says. “Brokers are signalling [that] they need new kinds of services that are on demand. They just don’t want to refer people to outsiders. They just don’t want to refer people to outsiders. They want ultimate control over their product and services and they get that control within the group. Equitisure is the first reinvention of the way brokers protect their clients.”
Mr Haythorn confirmed plans for Custom to extend its on-demand services beyond the insurance industry. “Custom is very much an innovative organisation that can think differently compared to businesses that might think more traditionally. “We’ll certainly look to partner with organisations that can help accelerate change, and ultimately it’s driven by our need and desire to deliver better customer propositions for our broker members.” Smaller players can often have an exciting point of difference. Custom Equity Group, for example, is a forward-thinking boutique outfit that is continually looking to improve its offering.
The company is led by CEO David Haythorn and its management team is made up of non-executive directors who have held senior management roles at CBA, NAB, Westpac and Nationalcorp. Custom recently launched its own general insurance platform, Equitisure, after Mr Haythorn witnessed the impact of insurance in the UK mortgage broking market first-hand.
Mr Haythorn says that he was inspired to launch the new business after attending The Adviser’s UK Study Tour last year. Over the four-day event, Australia’s top brokers and distribution executives gained direct knowledge of the UK market and connected with the leaders of the UK mortgage industry. “It was extraordinary to see how important the insurance offer has become within the UK mortgage broking scene and how offering insurance to clients is second nature in the borrowing process,” Mr Haythorn says.
“Brokers are signalling [that] they need new kinds of services that are on demand. They just don’t want to refer people to outsiders. They just don’t want to refer people to outsiders. They want ultimate control over their product and services and they get that control within the group. Equitisure is the first reinvention of the way brokers protect their clients.”
Mr Haythorn confirmed plans for Custom to extend its on-demand services beyond the insurance industry. “Custom is very much an innovative organisation that can think differently compared to businesses that might think more traditionally. “We’ll certainly look to partner with organisations that can help accelerate change, and ultimately it’s driven by our need and desire to deliver better customer propositions for our broker members.”
